TIF - HELEXPO has concocted a comprehensive mixture of communication strategy, which has ensured:
- Recognisability for all its exhibitions
- High attendance numbers of targeted visitors
The promotion and communication of 'Greek Travel Show 2018' will be dynamic, making use of:
- The extensive network of communication sponsors (Television - Radio networks, magazines, specialised websites that support all TIF - HELEXPO exhibitions)
- The Mass Media (Television and radio campaign in radio stations with national reach, newspapers and targeted magazines)
- Digital Marketing (Social Media campaign, targeted websites, search engines, dispatch of thousands of e-mail newsletters)